Сущность и научно-теоретические основы деятельности PR, как формы пропаганды, призванная создать общественное мнение о товаре, изготовителе, продавце и стране, в которой они находятся. Лингвистические исследования в области связей с общественностью.

Понятие и функции антикризисного менеджмента. Состав и назначение команды по кризисному управлению на предприятии. Методы решения кризисных ситуаций. Конфликтные PR как частный случай антикризисных PR и одна из функций антикризисного менеджмента.

Search for ways to improve the efficiency of industrial processes and quality of products. Implementation the Lean management as a comprehensive technology. Minimize costs, eliminate unnecessary operations and excessive loads on equipment and employees.

This paper presents the application of different methods in order to have a complex vision on customers’ churn problem. It detects which algorithms can be used not only for churn prediction but also for churn prevention issues. Churn prevention analysis.

Consideration of information systems of land management. Identify the obvious problems of information support for the process of resource management based on the analysis. Proposals for the improvement of information systems using modern technologies.

The procedure for applying incentives to employees of local self -government bodies and its definition. The procedure for their application to local government employees is directly related to the sequence of making certain management decisions.

Procurement from both process approach. Effect the procurement process on supply base performance improvement. ‘As-is’ and ‘to-be’ procurement process modeling. Approach to estimate the influence of the capabilities on the supplier portfolio improvement.

The main approaches of scientists to defining the content of the concepts of "project", "project activity". Substantiation of the importance of project activity. The essence of the project and project activity of the enterprise, their features.

Понятие и значение, виды и характеристики PR-коммуникаций, их опыт и традиции. Совершенствование системы управления учреждениями образования и кафедры промышленной теплоэнергетики. Подача пресс-релизов в местные печатные издания, разработка и дизайн.

Study of the main aspects of a psychological nature inherent in consulting activities. Characteristics of the importance of mutual understanding between the consultant and the client for a successful consulting process and achieving the set goals.

Analysis of the relationship between the involvement of employees at different levels in the organization and the level of development of the managerial competencies of their managers; and differences between executive and employee engagement in the work.

Characteristics of the audit as a control mechanism for the implementation of the program to improve the quality of products and services in enterprises. The content of the production quality management system in accordance with ISO 8402 and ISO 9001.

Theoretical and methodological substantiation of the choice of the optimal form of re-engineering for machine-building enterprises in modern conditions of a changing external environment. Commercial activities and financial potential of enterprises.

Exploring the unique benefits of using machine learning models based on hidden factors. Recommended system approaches. An overview of popular travel advisory approaches. Performance metrics. Matrix factorization models. K-models of nearest neighbors.

Recommender system approaches: core algorithms and respective applications. Overview of popular travel recommender system approaches. Major recommender system issues and their common solutions. Matrix factorisation and к-nearest-neighbours models.

Definition of the term "human risk". Characteristic of employer risk and some methods of its limitation. Study of social and personal, technical and economic risks. Analysis of the main sources and methods of recruitment and human risk minimization.

A look at strategic processes from historical of view. A comparative analysis of schools of strategic management. The relationship between the choice of the accounting and management strategy of the company, its creation by predicting the future.

Analysis of the results of the study of the compliance of elements of reputation with the components of the management system; and organizational development of socially oriented business enterprises in the context of their connection with certain stages.

Improvement of motivation methods, taking into account today's operating conditions of organizations, their structural subdivisions, selection of competencies and dominant non-material motivation methods, research of motivation methods is presented.

A comprehensive series of tests of new civil aircraft before delivery to the customer. Troubleshooting before operating aircraft. The significance of testing for aircraft production. Prospects for the development of aircraft testing in the future.

Analysis of the prerequisites for the emergence and principles of business process reengineering in the economic environment. Reengineering business processes of real estate enterprises according to the state of development of real estate in China.

Analysis of the causes of investment risks of the enterprise, search for countermeasures to actively combat them. Creating a system of effective management and rational decision-making. Formation of a mechanism for stimulating leadership and employees.

Modern restaurant revenue management systems used in foreign practice. The need to adapt indicators for assessing the effectiveness of revenue management to the conditions of the restaurant business. Comprehensive study of changes in contribution margin.

The concepts the burden of a foreigner and the burden of external origin occupy one of the central places in the study of international business. These types of "burdens" can create both obstacles and opportunities for managing companies and businesses.

Consideration of theoretical aspects of the implementation of state regulation projects for the development of innovation clusters. Building a scheme for the risk management model of state regulation projects for the development of innovative clusters.

Понятие room service (сервис по расширенной программе), общая характеристика услуг. Плюсы, минусы и проблемные вопросы room service. Описание функций состава службы: менеджера, супервайзера, официанта и сотрудника mini bar. Правила предлагающей продажи.

The policy and organization of information security. The lack of detection systems on enterprise. Classification and management of technology resources. Understanding the need of controlling process. Problems in security management and their solutions.

Organizational structure of the enterprise and. The basic directions of activity and functional purpose of services and departments. Distribution responsibilities between managers and staff services and departments, job descriptions of hotel " Samir".

Development of a single methodical information accounting system for the current provision of accountants and managers. Creation of a system of criteria, generalized features and advantages of use. Development of the system at the legislative level.

Characteristic of the trends of humanization of the economic life and intellectualization of the society. Study of the role of socialization as a motivational policy factor. Analysis of the tasks of the enterprise social policy and motivational tools.