Особенности управления диалогической моделью связей с общественностью в сфере политический коммуникаций государства и гражданского общества. Основные кластеры диалога. Методы повышения уровня общественной безопасности в сфере публичной политики.
Уровни и виды планирования. Типичные ошибки планирования и их последствия. Структура разбиения работ. Презентация: общие правила организации и проведения. Цели и задачи PR-проекта. Целевая аудитория и вовлеченные группы. Ожидание результата PR компании.
Діяльність продюсера в культурно-мистецькому просторі ХХІ століття. PR-стратегії як метод просування музичних груп і артистів на арену шоу-бізнеса. Напрями формування іміджу виконавців: робота з пресою, організація концертів, створення бренду, рейтинги.
Сущность и научно-теоретические основы деятельности PR, как формы пропаганды, призванная создать общественное мнение о товаре, изготовителе, продавце и стране, в которой они находятся. Лингвистические исследования в области связей с общественностью.
Понятие и функции антикризисного менеджмента. Состав и назначение команды по кризисному управлению на предприятии. Методы решения кризисных ситуаций. Конфликтные PR как частный случай антикризисных PR и одна из функций антикризисного менеджмента.
Defining the principles and studying the functions of capacity management. Classification of General and specific principles of production management. Development of a special method for managing the main production capacities at a modern enterprise.
Search for ways to improve the efficiency of industrial processes and quality of products. Implementation the Lean management as a comprehensive technology. Minimize costs, eliminate unnecessary operations and excessive loads on equipment and employees.
- 608. Probabilistic graphical models in customer analytics: comparison with classical predictive models
This paper presents the application of different methods in order to have a complex vision on customers’ churn problem. It detects which algorithms can be used not only for churn prediction but also for churn prevention issues. Churn prevention analysis.
Business presentation as part of the communication of organizations with partners and customers. Elements of the S-shaped structure of the problem-solution representation. Presentation of information in accordance with the type of problem statement.
Consideration of information systems of land management. Identify the obvious problems of information support for the process of resource management based on the analysis. Proposals for the improvement of information systems using modern technologies.
The concepts of a business model and an innovation business model. The factors that influence business models development. The classification of effective innovation business model. The elements of a successful business model in modern dynamic markets.
The procedure for applying incentives to employees of local self -government bodies and its definition. The procedure for their application to local government employees is directly related to the sequence of making certain management decisions.
Procurement from both process approach. Effect the procurement process on supply base performance improvement. ‘As-is’ and ‘to-be’ procurement process modeling. Approach to estimate the influence of the capabilities on the supplier portfolio improvement.
Background of mobile app monetization and vertical differentiation. Formulation of the research problem. Methodology and design of research. Company’s description. Checking data distribution using Shapiro-Wilk and Kolmogorov-Smirnov statistical criteria.
- 615. Professional motivation and job satisfaction of personnel of state penitentiary service of Ukraine
Features of the formation of personnel capable of reorienting from control and repressive functions to service ones. The study of professional motivation and state of satisfaction with the work of employees of the State Penitentiary Service of Ukraine.
The main approaches of scientists to defining the content of the concepts of "project", "project activity". Substantiation of the importance of project activity. The essence of the project and project activity of the enterprise, their features.
The extent of use of tools and techniques from project management books. The age of the respondents. the start-up progress based on extended product lifecycle model. Tools and techniques from entrepreneurial books ordered from their extent of use.
Понятие и значение, виды и характеристики PR-коммуникаций, их опыт и традиции. Совершенствование системы управления учреждениями образования и кафедры промышленной теплоэнергетики. Подача пресс-релизов в местные печатные издания, разработка и дизайн.
Study of the main aspects of a psychological nature inherent in consulting activities. Characteristics of the importance of mutual understanding between the consultant and the client for a successful consulting process and achieving the set goals.
Interpretation of “patterns” of professional activity. Readiness to work according to arising sense-value attitudes, professional identification. Considering features of employees’ professional identification. Components of effective leadership.
Analysis of the relationship between the involvement of employees at different levels in the organization and the level of development of the managerial competencies of their managers; and differences between executive and employee engagement in the work.
The article deals with the psychosemantic reconstruction of the concept of manager’s competence. The study is based on free word association test held with the managers of public administration from Volyn Oblast and master candidates of administration.
Аналіз теорії дихотомії, закладеної в основу сучасної моделі публічного управління на Заході. Створення умов для професіоналізації та демократизації системи публічного управління на Заході. Основні недоліки сучасної української моделі управління.
The aim of the article is to justify the main tools for reducing the debt burden on the State Budget of Ukraine during the war, in the period of post-war reconstruction, based on the generalization of the world experience of restructuring the state debt.
Определение сущности и содержания имиджа работодателя и его назначения. Исследование и анализ роли рекламы в имиджевой стратегии предприятия. Рассмотрение и характеристика путей, через которые ценности компании должны быть донесены до сотрудников.
Study of the role of product quality in the modern world, improvement of technology and changes in consumer demand. Creating a product in which it is influenced by the quality of the subjects of management. Model of full quality control A. Feigenbaum.
Types of activities and methods of an operational nature aimed at meeting the quality requirements and implementation plans for its improvement. Identification of deviations, development of measures to eliminate them and re-correction of defects.
- 628. Quality management as a foundation contemporary ensuring the competitiveness of tourism enterprises
According to modern ideas in ensuring the quality of the final product, quality management actually acts through-aspect of business management, along with cost, time and more. Understanding money is in the subjective evaluations of each stakeholder.
Characteristics of the audit as a control mechanism for the implementation of the program to improve the quality of products and services in enterprises. The content of the production quality management system in accordance with ISO 8402 and ISO 9001.
Theoretical and methodological substantiation of the choice of the optimal form of re-engineering for machine-building enterprises in modern conditions of a changing external environment. Commercial activities and financial potential of enterprises.
