The prerequisites for the introduction of sustainable development and green growth principles into all sectors of the economy are analyzed. The use of ginoshing leads to decline in trust in the green brand. Marketing strategies for green brand promotion.

The study and evaluation of the expanded net present value (ENPV) depending on available funding sources using techniques of real options, which is a synthesis of game theory and options. Valuation of management decisions, strategy and flexibility.

The study of the composition and the structure of the original and modified lignocellulosic materials. Analysis of the dependence of sorption properties of lignocellulosic composites in relation to heavy metals from changes in the functional composition.

Comparative analysis for the algorithm for solving two-parameter game models. Comparison of the values of the game price and the probabilities of strategies. The accuracy and reliability of the results are analyzed with the help of a numeric example.

The existing methods for assessing the competitiveness of enterprises. Key indicators of the competitiveness of the company. Use the innovation factor in assessing the competitiveness of enterprises. Determine the feasibility of using different methods.

Slang and its specific features, the nature and types. Peculiarities of slang formation. The purpose of slang usage. Influence of slang on the english language. Principal characteristics and distinctive peculiarities of british and american slang.

Checking the distribution of physical development indicators in 11-year-old children with visual impairment for normality. Differences of anthropometric indicators between 11-year-old children with visual impairment and their relatively healthy peers.

The original types of cases in two different languages. Demonstration of diverse sides of case in the noun. A specific inflection of a word depending on its function in the sentence. Classifying and сomparative analysis of case in English and Uzbek.

Description of the two color revolutions in Kyrgyzstan - "Tulip" and "Melon". Common features that led to their successful implementation. Analysis of the role of the leaders of the state - A. Akayev and K. Bakiev, steps of opposition to the opposition.

Theoretical basis of "green" marketing. Marketing evolution into "green" marketing. Difference between definitions. Cross-cultural comparison. Empirical research on BRIC countries: Brazil, Russia, India, China. Statistics. "Green brands" strategy review.

The article provides a comprehensive analysis of criminal liability for the criminal offence of desertion under Article 408 of the Criminal Code of Ukraine, taking into account legislative changes that have been made to both the General and Special Parts.

Analysis of liability for the criminal offence of desertion under Article 408 of the Criminal Code of Ukraine, taking into account legislative changes that have been made to both the General and Special Parts of the current Criminal Code of Ukraine.

Definition of strategies for digital public diplomacy of the US and Russia and describe the differences between two approaches. Promoting the practice of digital diplomacy and soft power by state actors in the global information space - on Twitter.

A basic examination of the latest business models in the IT sector, which are characterized by innovative technologies and destabilizing market strategies. Analysis of ensuring stability and gradual innovative renewal with the help of IT sectors.

Studying the experience of training foreign language teachers at leading universities in Great Britain and the USA. Standards of training foreign language teachers in both countries: curricula, plans, compulsory, optional subjects, pedagogical practice.

Сereal crops in Ukraine and Italy was scrutinized. The market in both countries was analyzed, made it possible to ensure that Ukraine, unlike Italy, is an exporter of these products. Regulatory of the volume limit of Ukrainian wheat export were evaluated.

Data collection and comparative analysis of conservative methods of treatment of allergic rhinitis with nasal polyps in the postoperative period based on etiopathogenetic factors. Recurrent growth of polyps impregnated with neutrophils and eosinophils.

The paper is aimed at analyzing in a comparative way the philosophical conceptions of the human, proposed by Ludwig Wittgenstein and Martin Heidegger as the main representatives of the continental tradition of philosophizing in the XX-th century.

The scope of the study includes material nouns in Russian and French languages. The concept of material nouns and difference them from related phenomena - collective nouns or nouns with a collective meaning. The research methods are presented in stages.

The idea of the progressive development of society in the understanding of the Russian philosopher and the representative of neo-Freudianism. The essence of social, religious research and the psychological aspects of human coexistence in society.

The need to highlight the phenomenon of mercy as a condition for re-evaluating old and creating new values, as well as studying the features of its development. The ability of a person to empathize and identify with others as the basis of compassion.

A comparative analysis of the features of manifestation of mercy in health care professionals and representatives of other socionomic professions. The psychological content of this phenomenon. The role of empathy in the emergence and development of mercy.

Investigation of the specifics of semantic, structural and functional aspects of phraseological units with anthroponymic components on the basis of Polish and Ukrainian languages. The structure of phraseological units with anthroponymic components.

The problem of translation of administrative-territorial units based on the discourse of the American media. The peculiarity of the slight concern of translators compared to special terms or idiomatic expressions when translating documents or texts.

Consideration of the concept of Russian foreign policy as an extremely important international platform for preventing and resolving international problems. Russia's position in the United Nations, peculiarities of foreign policy decision-making.

Consideration of the impact of physical culture and sports on socialization and socio-cultural development of a person in the specified period. Determining the differences between the physical culture and sports movement of Galicia and the Soviet Union.

Study of static and dynamic effects arising from economic integration. Investigation of the effect of these effects on the functioning of the member countries of integration associations. Possible consequences of Ukraine's accession to the European Union.

The comparative analysis of multiple commonly used approaches of the analysis of system logs, and streaming data massively generated by company IT infrastructure with an unattended anomaly detection feature. Hierarchical temporary memory algorithms.

Comparison of several common approaches to the analysis of system logs and streaming data generated en masse by the company's IT infrastructure. Characteristics of model-based anomaly search algorithms and hierarchical temporary memory algorithms.

Formation of public opinion on countering the threats of coronavirus in the media spaces of China and Russia, identifying the reasons for the differences. Methods and tools for conducting an anti-pandemic campaign, mobilizing people for vaccination.