The use of the content analysis method in the process of investigation of high quality British and Ukrainian newspapers has revealed the most common stereotypes of public relations as an area. Study of concept of media reception of professional activity.

Qualitative and quantitative analysis of the media topics. Distribution of information, develop and promote efficient technical standards to improve the management and exchange of information between content providers, intermediaries and consumers.

Forms of visual communication in the conditions of war on the example of memes with O. Arestovych and V. Zaluzhny. Comparison of communication and the method of narration. The use of memes in a pop culture context as an element of visual communication.

Analyzes memes as a form of visual communication in war conditions, on the example of memes with Oleksii Arestovych and Valerii Zaluzhnyi, during the Russian armed aggression against Ukraine. Two forms of this method of communication have been described.

Analysis of memes as a form of visual communication using the example of memes with Alexey Arestovich and Valery Zaluzhny during the period of Russian armed aggression. Forms of this method of communication: direct communication and narrative method.

The role of metaphor in the discourse of Donald Trump and its influence on the political beliefs of the electorate. The study of his language manipulation, which provides the basis for the operation of ideological beliefs of the masses on a large scale.

The positive and negative aspects of using social networks in the performance of professional duties of journalists. They can use social networks in different ways in their work. Much depends on the specifics of their work, tasks and responsibilities.

Peculiarities of lexical shortenings in the English language. Analysis of abbreviated formations in the Ukrainian media texts. Lexical shortenings and their functions. Comparative lexico-semantic analysis of English and Ukrainian reduction in the press.

The specifics of language and communication of the modern professional music discourse in Russian specialized media. The mechanisms of metaphorization The common metaphors, aspects of their usage. The new media language in the field of music journalism.

Multimodal and discourse analysis of videos from the TikTok network selected by the continuous sampling method. Typical syntactic constructions of the self-presentation of Tiktokers. A combination of multimodal semiotic means to reveal one's identity.

Analysis of the concept of new media as a phenomenon affecting the mediatization of modern political discourse. Defining the differences between traditional media and new media. Thought of new media that contributed to the process of mediatization.

The role of newspaper periodicals in the system of social relations between the authorities and society in the formation of democratic institutions and the construction of civil society. The experience of forming a national postcolonial media field.

Аналіз проблеми відношення "читач-бібліотека" в університетській бібліотеці. Характеристика контингенту відвідувачів Центральної наукової бібліотеки ХНУ імені В.Н. Каразіна. Аналіз способів отримання інформації, яким надають перевагу у сучасності.

Study of the cross-media system which is built around Japanese economic newspaper Nikkei. Consideration of the phenomenon of cross-media, the preconditions of its establishment in Japan, and its functioning with complete Nikkei cross-media platform.

The procedure for conducting a review of current research on Russia's public sphere. The conceptualization of the concept of a democratic discourse to define variables and indicators and description of the data. Evaluation of the discourse of the media.

Characterization of the phenomena of oligarchization and offshorization as factors that are problematic conditions of influence on the media market. Analysis of media ownership owned by oligarchs. Study of sectors of influence of media holdings.

Communicative essence and meaning of persuasive statements. Attracting and retaining the reader's attention through the persuasive discourse of print media headlines. The application of inducements in the English media discourse of Guardian headlines.

Work on identifying the language and style of "Fakespeak" fake news. Detection of potentially harmful fake news is more efficient, accurate and timely. Seminars for the exchange of knowledge with representatives of external cooperation partners.

News as a broadcast genre of journalistic style, which is interpreted as a special genre of mass media or a genre of modern information media. Its distinctive features and characteristics of the author, communicative goals, distinguishing features.

Comprehension of military discourse in the context of the Ukrainian war. Mediatization of modern oral history of Ukraine. Analysis of the online Internet platforms. Involvement of the media in the collection and distribution of interviews of eyewitnesses.

Визначення смислових домінант заголовків текстів на туристичну тематику, опублікованих на сайті Otiumportal.com. Виділення концептів, які демонструють смислові акценти заголовків у їх естимаційних та комунікаційних характеристиках. Розгляд мовних засобів.

The changes in the area of values in the practice of science and science dissemination in the media. The medical experts and experts representing various fields and disciplines, disseminating knowledge about the coronavirus and the pandemic in the media.

Analyzed information wars which have long been used as a full-fledged weapon, using both manipulation and completely fake messages. Identified elements of media chain: the author of the message - the transmission channel - the recipient of the message.

Analysis of modern means of information warfare in global trade. The concept and purpose of information warfare. The role of social media - Internet services, in the mass distribution of content. Overview of modern tools for conducting information wars.

Highlighting respondents' perspectives on fake news: perceptions and attitudes towards it, perceptions of interaction with it and opinions on countering it by different stakeholder groups. Threats from fake news. Assessment of credibility of news.

The political media memes’ functioning, their effects and persuasion. The actual persuasion of media memesin contemporary Russian society. Several examples verbal, aiidial, visual, hybrid and audiovisual media memes. Some political media memescan.

Подходы к деятельности аналитических департаментов в финансовых структурах. Типология информационно-аналитических служб. Способы распространения информации. Критерии выбора аналитики на рынке. Работа в тандеме с сейлз-менеджером как ключевой механизм.

Аналіз специфіки популяризації країни через революційні події, а також популяризації конкретних публічних осіб на революційних подіях. Комунікативні перформансні технології, що застосовуються для забезпечення промоції у засобах масової інформації.

Изучение работы редакции телерадиокомпании "Омск". История создания телеканала, его реквизиты и целевая аудитория. Организационная структура, технологический процесс подготовки материалов, обязанности журналистов. Коммуникационная политика учреждения.

Характеристика специфіки PR-стратегії бізнесменів в англомовному мас-медійному дискурсі на матеріалі текстів інтерв'ю. Аналіз семантичних особливостей реалізації тактико-стратегічного потенціалу бізнесменів у контекстах друкованого ділового спілкування.