Study of the cross-media system which is built around Japanese economic newspaper Nikkei. Consideration of the phenomenon of cross-media, the preconditions of its establishment in Japan, and its functioning with complete Nikkei cross-media platform.
The procedure for conducting a review of current research on Russia's public sphere. The conceptualization of the concept of a democratic discourse to define variables and indicators and description of the data. Evaluation of the discourse of the media.
Characterization of the phenomena of oligarchization and offshorization as factors that are problematic conditions of influence on the media market. Analysis of media ownership owned by oligarchs. Study of sectors of influence of media holdings.
Communicative essence and meaning of persuasive statements. Attracting and retaining the reader's attention through the persuasive discourse of print media headlines. The application of inducements in the English media discourse of Guardian headlines.
- 155. On the way to detecting the language of disinformation: lessons learned from the "Fakespeak" project
Work on identifying the language and style of "Fakespeak" fake news. Detection of potentially harmful fake news is more efficient, accurate and timely. Seminars for the exchange of knowledge with representatives of external cooperation partners.
News as a broadcast genre of journalistic style, which is interpreted as a special genre of mass media or a genre of modern information media. Its distinctive features and characteristics of the author, communicative goals, distinguishing features.
Comprehension of military discourse in the context of the Ukrainian war. Mediatization of modern oral history of Ukraine. Analysis of the online Internet platforms. Involvement of the media in the collection and distribution of interviews of eyewitnesses.
- 158. Otiumportal: смислові домінанти текстового простору (на матеріалі заголовків статей про туризм)
Визначення смислових домінант заголовків текстів на туристичну тематику, опублікованих на сайті Otiumportal.com. Виділення концептів, які демонструють смислові акценти заголовків у їх естимаційних та комунікаційних характеристиках. Розгляд мовних засобів.
Analysis of modern means of information warfare in global trade. The concept and purpose of information warfare. The role of social media - Internet services, in the mass distribution of content. Overview of modern tools for conducting information wars.
Highlighting respondents' perspectives on fake news: perceptions and attitudes towards it, perceptions of interaction with it and opinions on countering it by different stakeholder groups. Threats from fake news. Assessment of credibility of news.
The political media memes’ functioning, their effects and persuasion. The actual persuasion of media memesin contemporary Russian society. Several examples verbal, aiidial, visual, hybrid and audiovisual media memes. Some political media memescan.
Подходы к деятельности аналитических департаментов в финансовых структурах. Типология информационно-аналитических служб. Способы распространения информации. Критерии выбора аналитики на рынке. Работа в тандеме с сейлз-менеджером как ключевой механизм.
Типы средств массовой информации. Критические ситуации в отношениях между СМИ и ПР. Проблемы и специфика политических ПР в России. Роль электронных средств массовой информации при осуществлении связей с общественностью. PR, свобода слова и владельцы СМИ.
Аналіз специфіки популяризації країни через революційні події, а також популяризації конкретних публічних осіб на революційних подіях. Комунікативні перформансні технології, що застосовуються для забезпечення промоції у засобах масової інформації.
Изучение работы редакции телерадиокомпании "Омск". История создания телеканала, его реквизиты и целевая аудитория. Организационная структура, технологический процесс подготовки материалов, обязанности журналистов. Коммуникационная политика учреждения.
- 166. PR-политика редакции СМИ в системе общественных коммуникаций (на примере газеты "Городские новости")
Особенности PR-политики редакции СМИ. Роль и место печатных СМИ в системе общественных коммуникаций. Анализ результатов PR-деятельности редакции газеты "Городские новости". Методы деятельности и конкретные мероприятия в рамках рекламной политики редакции.
Характеристика краткосрочных и долгосрочных PR-стратегий, их отличительные особенности, способы применения, оценка эффективности. Значение для достижения популярности поэта средств массовой информации, литературных премий, пребывания за границей.
Современные PR-технологии и специфика их применения. Медийное пространство современного Казахстана. Анализ PR-технологий в медиа-дискурсе на примере публикаций в печатных СМИ. Проект продвижения танцевального клуба на PR-рынке развлечений в Алматы.
Detailed analysis of different lexical units of substituting nature to find out the reasons and main causes of active language euphemisation. Finding the connections between euphemisms and people’s concepts and way of thinking. The use of euphemism.
Convergence is the process where several media channels come together to operate in synergy and harmony, being able to report more information. Media companies pursue audiences by greater benefit from marketing and advertising through cross-selling.
Disclosure of the content of the concept of communication as a driving force of social development. Problems of using Newspapers as mass media in the socio-economic development of developing countries in Africa on the example of journalists in Nigeria.
The study widely adopts a quantitative, retrospective, and practical approach. It is stated that critical thinking in reading comprehension involves application of executive function processes such as comprehension, monitoring and inferencemaking.
Acquaintance with the style of presenting information on ethnic issues. Consideration of the features of the representation of ethnic conflict in the media in the post-Soviet period. General characteristics of the benefits of catchy emotional headlines.
Description of the impact of mass digitalization, the COVID-19 pandemic on the distribution of audio publishing and on reducing the frequency of purchases of printed books. Identifying the benefits of free audiobooks, interacting with unlicensed content.
Building a model of the incompatibility of the rational attitudes of the interlocutors with the same emotional and volitional state. Evaluating the relevance of contrast from commenting readers. Features of the design of opposing ideas in the blog text.
Information about the Russo-Japanese War of 1904-1905, which can be gleaned from publications of the Russian press during this period. The first Korean envoy who permanently resided in Russia, Lee Beom-jin (1852-1911). History of his life and activities.
- 177. Russian disinformation and propaganda in the polish infosphere - context of the Covid-19 pandemic
Presents the process of influence of environments permanently involved in the process of disinformation, in activities serving to intensify social polarization. Characteristics of the specifics of the narratives of Russian disinformation centers.
Two dimensions of the Russian-Ukrainian military conflict (physical, discursive). Its coverage in 4 Ukrainian online news portals. Interdisciplinary approach to the media coverage of military conflicts. Relationship between the media and security issues.
Metaphorical analysis of the concept of "Crimea" in the Russian-language texts of the Ukrainian media discourse of the online publication "Ukrainian Pravda" 2014-2020. Repeated images of the annexed Crimea in the early stages of the Russian-Ukrainian war.
Характеристика SMM как инструмента PR-деятельности. Мониторинг и методы продвижения в социальных сетях (Social Media связаны Marketing), тренды и технологии SMM. Анализ статистических данных распространенности социальной сети Instagram в России.