The conceptual framework of brand managnent and its influence on Tourist destination development
Analyzation and systematization of the leading conceptual framework of brand management as well as in additional investigations of its influence on tourist destination development. To increase the value of a brand as main aim of the brand management.
| Рубрика | Менеджмент и трудовые отношения |
| Вид | статья |
| Язык | английский |
| Дата добавления | 20.09.2020 |
| Размер файла | 24,6 K |
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