Communicative and pragmatic functions of lexical blends in advertising discourse
The communicative and pragmatic functions of lexical blends in advertising discourse. The concept of blending as one of the most productive ways of word formation in the English language. The lexical units for expressiveness, evaluation, brevity.
Рубрика | Иностранные языки и языкознание |
Вид | статья |
Язык | английский |
Дата добавления | 17.08.2021 |
Размер файла | 59,4 K |
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