статья  Communicative interaction invariant model of narative construction usage in advertising discourse

Consideration of the phenomenon of interaction between interactants included in the advertising discourse system. Analysis of the effect of this phenomenon on the functioning of the main types of models. The essence of the communicative invariant model.

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Рубрика Маркетинг, реклама и торговля
Вид статья
Язык английский
Дата добавления 17.11.2020
Размер файла 21,1 K

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