Інноваційно-інвестиційний напрям розвитку матеріально-технічної бази аграрних підприємств

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Інноваційно-інвестиційний напрям розвитку матеріально-технічної бази аграрних підприємств

Тупчій О.С.

к.е.н., доцент

кафедра підприємництва, торгівлі та біржової діяльності

Уманський національний університет садівництва

Мовсесян А.Г.

аспірант

кафедра підприємництва, торгівлі та біржової діяльності

Уманський національний університет садівництва

Максименко С.М.

аспірант

кафедра підприємництва, торгівлі та біржової діяльності

Уманський національний університет садівництва

Сідоренко С.С.

аспірант

кафедра підприємництва, торгівлі та біржової діяльності

Уманський національний університет садівництва

Анотація

Актуальність. Впровадження інноваційного шляху розвитку аграрного сектору дозволить підвищити конкурентоспроможність сільського господарства України. Використовуючи досвід розвинених країн та адаптуючи певні моделі інноваційного розвитку сільськогосподарських підприємств і національної економіки в цілому, сільськогосподарські товаровиробники країни можуть ефективно управляти виробничо- господарськими процесами, вирощувати високоврожайну, якісну та конкурентоспроможну продукцію, підвищувати ефективність і прибутковість виробництва, зменшувати споживання матеріальних, енергетичних, трудових і природних ресурсів, знижувати негативний вплив на навколишнє середовище. економічний аграрний ринок

Мета та завдання. Метою даної наукової статі є дослідження різних поглядів на визначення концептуального підходу інноваційно-інвестиційного розвитку матеріально-технічної бази підприємств України. Дана мета дозволила сформувати такі завдання: поглибити теоретичні аспекти економічної сутності матеріально-технічної бази для аграрного ринку, розкрити умови й закономірності її функціонування;. оцінити сучасний стан інновацій впроваджених аграрними підприємствами України та виявити основні тенденції їх розвитку.

Матеріали та методи. В процесі підготовки статті було використано матеріали власних досліджень, аналіз статистичних даних, публікації вітчизняних науковців. Дослідження здійснювалось із застосуванням таких методів: історичного, індукції та дедукції, аналізу та синтезу - для окреслення еволюційних, процесно-історичних положень формування теорії і методології розвитку матеріально-технічної бази.

Результати. Перехід до інноваційно-інвестиційної моделі розвитку економіки неможливий без залучення інвестицій. Відповідно до законодавства, інвестиції здійснюються у формі капітальних вкладень з метою відтворення основних фондів і збільшення запасів. Інвестиції - це сукупний процес вкладення капіталу, в ході якого відбуваються послідовні зміни різних форм вартості і виникає динамічний взаємозв'язок між взаємозалежними елементами інвестиційної діяльності - ресурсами - витратами - доходами. Інновації - це використання нових форм організації та управління бізнесом, а також інтелектуальної праці та технологічних розробок, спрямованих на вдосконалення соціально-економічної діяльності. Інвестиційні та інноваційні процеси слід розглядати не окремо, а разом. Тому необхідно розробити модель інноваційно- інвестиційної діяльності, яка поєднує принципи інвестування та інновацій, методи і механізми реалізації, критерії прийняття інноваційно-інвестиційних рішень. (knau.kharkov.ua) Метою інноваційно-інвестиційного процесу є підвищення економічного потенціалу матеріально-технічної бази підприємства.

Висновки. Розвиток сільського господарства потребує матеріально-технічного забезпечення, що відповідає стандартам ЄС та розвинених країн світу. Однак проблема капітального оснащення сільськогосподарського виробництва в Україні не вирішена через звуження відтворення основного капіталу галузі та недостатню норму нагромадження протягом останніх років. (events.sops.gov.ua) Підвищення продуктивності сільськогосподарських підприємств практично неможливе без впровадження інновацій та інвестицій в матеріально-технічну базу. Позитивних результатів можна досягти завдяки впровадженню нових технологій виробництва, оптимізації машинно-тракторного парку, раціональному використанню земельних ресурсів та обробітку ґрунту, раціональним посівам та сівозмінам, впровадженню нових сортів та гібридів, більш продуктивних за районуванням, а також використанню екологічно чистих та ресурсозберігаючих технологій. Технологічні інновації та інвестиції, оптимізація виробничого комплексу та адаптація до сучасних тенденцій на аграрному ринку підвищують економічну ефективність та прибутковість підприємств.

Ключові слова: інновації, інноваційно-інвестиційний розвиток, матеріально-технічна база, основні засоби, технічна модернізація, матеріально-технічне забезпечення, інноваційні технології.

TUPCHIY O.S.

doctor of economics, associate professor

Department of business, trade and exchange activity

Uman National University of Horticulture

MOVSESYAN A.H.

postgraduate

Department of business, trade and exchange activity

Uman National University of Horticulture

MAKSYMENKO S.M.

postgraduate

Department of business, trade and exchange activity

Uman National University of Horticulture

SIDORENKO S.S.

postgraduate

Department of business, trade and exchange activity

Uman National University of Horticulture

INNOVATION AND INVESTMENT DIRECTION OF THE DEVELOPMENT OF THE MATERIAL AND TECHNICAL BASE OF AGRICULTURAL ENTERPRISES

Topicality. The implementation of an innovative way of development of the agricultural sector will increase the competitiveness of Ukrainian agriculture. Using the experience of developed countries and adapting certain models of innovative development of agricultural enterprises and the national economy as a whole, agricultural producers of the country can effectively manage production and economic processes, grow high-yield, high-quality and competitive products, increase the efficiency and profitability ofproduction, reduce the consumption of material, energy, and labor and natural resources, reduce the negative impact on the environment.

Aim and tasks. The purpose of this scientific paper is to study different views on the definition of the conceptual approach of innovation and investment development of the material and technical base of enterprises of Ukraine. This purpose made it possible to form the following tasks: to deepen the theoretical aspects of the economic essence of the material and technical base for the agricultural market, to reveal the conditions and regularities of its functioning; to assess the current state of innovations implemented by agricultural enterprises of Ukraine and to identify the main trends in their development.

Materials and Methods. In the process of working on the article, materials of own research, analysis of statistical data, publications of domestic scientists were used. The research was carried out using the following methods: historical, induction and deduction, analysis and synthesis - to outline the evolutionary, process-historical provisions of the formation of the theory and methodology of the development of the material and technical base.

Research results. The transition to the innovation-investment model of economic development is impossible without attracting investments. In accordance with the legislation, investments are made in the form of capital investments for the purpose of reproduction of fixed assets and increase of reserves. Investment is a cumulative process of investing capital, during which successive changes in various forms of value take place; there is a dynamic relationship between interdependent elements of investment activity - resources - expenses - income. Innovation is the use of new forms of business organization and management, as well as intellectual work and technological developments aimed at improving social and economic activity. Investment and innovation processes should not be considered separately, but together. Therefore, it is necessary to develop a model of innovation-investment activity that combines the principles of investment and innovation, methods and mechanisms of implementation, criteria for making innovation-investment decisions. (knau.kharkov.ua) The goal of the innovation and investment process is to increase the economic potential of the enterprise's material and technical base.

Conclusion. The development of agriculture requires material and technical support that meets the standards of the EU and developed countries of the world. However, the problem of capital equipment of agricultural production in Ukraine has not been solved due to the narrowing of the reproduction of the main capital of the industry and the insufficient rate of accumulation in recent years. Increasing the productivity of agricultural enterprises is practically impossible without the introduction of innovations and investments in the material and technical base. Positive results can be achieved through the introduction of new production technologies, optimization of the machine and tractor fleet, rational use of land resources and soil cultivation, rational sowing and crop rotation, introduction of new varieties and hybrids that are more productive in terms of zoning, as well as the use of environmentally friendly and resource-saving technologies. Technological innovations and investments, optimization of the production complex and adaptation to modern trends in the agricultural market increase the economic efficiency and profitability of enterprises.

Keywords: innovations, innovative investment development, material and technical base, fixed assets, technical modernization, material and technical support, innovative technologies.

Problem statement and its connection with important scientific and practical tasks. The purpose of this scientific paper is to study different views on the definition of the conceptual approach of innovation and investment development of the material and technical base of enterprises of Ukraine. This purpose made it possible to form the following tasks: to deepen the theoretical aspects of the economic essence of the material and technical base for the agricultural market, to reveal the conditions and regularities of its functioning; to assess the current state of innovations implemented by agricultural enterprises of Ukraine and to identify the main trends in their development.

Analysis of recent publications on the issue. The works of domestic and foreign scientists and specialists are devoted to the study of problems of formation and functioning in the material and technical base of enterprises based on innovation and investment development, such as L.L. Antonyuk, A.I. Antonyuk, M.P. Voynarenko, I. Yu. Epifanova, V.I. Marochko, D.V. Gruzin, N.V. Krasnokutska, M.M. Kropyvko, R. Nelson, V.G. Medynskyi, Yu.P. Morozov, V.S. Savchuk, F. Perroux, J. Robinson, U. Rostow, R. Solow, J. Schumpeter, and others.

Allocation of previously unsolved parts of the general problem. Despite the large number of publications, the problems of innovative and investment development of material and technical support of enterprises remain unresolved. Agricultural production cannot function effectively without an appropriate material and technical base, which ensures the appropriate technical and technological level. Ukraine, like many countries, due to the backwardness of agricultural enterprises in the technical and technological spheres, prefers economic growth based on or accompanied by development, which leads to the highest rates of economic growth, increased competitiveness of agricultural production and rapid growth of the population's material well-being. Scientific and applied aspects of these progressive concepts require further research and development of the material and technical base of agricultural enterprises.

Formulation of research objectives (problem statement). The purpose of this scientific article is to study different views on the definition of a conceptual approach to the innovation and investment development of the material and technical base of Ukrainian enterprises. This goal allowed the author to formulate the following tasks: to deepen the theoretical aspects of the economic essence of the material and technical base for the agricultural market, to reveal the conditions and patterns of its functioning; to assess the current state of innovations introduced by agricultural enterprises of Ukraine and to identify the main trends in their development.

Materials and methods of the article. In the process of working on the article, materials of own research, analysis of statistical data, publications of domestic scientists were used. The research was carried out using the following methods: historical, induction and deduction, analysis and synthesis - to outline the evolutionary, process-historical provisions of the formation of the theory and methodology of the development of the material and technical base.

An outline of the main results and their justification. The translation from the English language interprets the term "innovation" as the implementation of any novelty, or the use of any innovation. At the same time, an innovation is considered to be a formalized result of scientific research in a certain field of activity with the aim of increasing its efficiency (Giarratana, M., Torrisi, S., Pagano, A., Aurora, A. & Gambardella, A., 2005).

J. Schumpeter gave a broader meaning to the concept of "innovation" and defined the following types of innovation: "New production of goods, introduction of new production methods, ... development of new markets, ... acquisition of new sources of raw materials and semi-finished products, ... implementation of appropriate reorganization, for example, securing a monopoly position." (Schumpeter, J., 2011).

At the same time, the key principles of J. Schumpeter's innovation theory were continued by M. Kondratiev in the doctrine of "long waves", which arise as a result of the large-scale application of inventions and developments, are implemented over several decades and accompany the waves of a long cycle. The author concludes that the decline in production can be prevented by innovative renewal of capital through innovation, improvement of production equipment and technology, changes in the conditions of monetary circulation and exchange, strengthening the influence of new countries in the world economy (Marochko, V. & Gruzin, D., 2008).

Cientists consider innovation as the process of implementing a new idea in any sphere of human activity, which contributes to the satisfaction of existing needs on the market and provides economic, social, scientific and technical and other effects (Voinarenko, M. & Yepifanova, I., 2011).

L. Antonyuk takes a completely different view of innovation and distinguishes three spheres of innovation implementation: functional, attributive and substantive. Functional implementation of innovations refers to the process of conscious implementation of changes in equipment, technology and work organization. Attributive orientation studies the impact and response of the enterprise to social needs. Material orientation is the introduction of new raw materials, materials and tools (Antonyuk, L., Poruchnyk, A. & Savchuk, V., 2003).

Agricultural production requires the reequipment of the material and technical base of agricultural producers of all forms of ownership with new equipment. The current state of equipment and technologies in the agricultural economy of Ukraine does not guarantee the progressive development of the industry, since more than 70 % of tractors and combine harvesters have been in use for more than 15 years. The decrease in the number of tractors, combines and other self-propelled machines led to a doubling of the total energy capacity and a 1.5-fold decrease in the energy security of agriculture compared to 2000.

The main reasons that prevent agricultural producers from updating their fleet of machines and tractors are the lack of working capital for the purchase of new equipment, the lack of cheap financing, an inefficient financing and leasing system, the lack of the necessary state protection of domestic engineering, as well as fierce competition on the Ukrainian market from foreign manufacturers agricultural machinery. To solve this problem, it is important to create the necessary conditions for the technical and technological improvement of the material and technical base of agricultural enterprises on an innovative and investment basis, that is, to take an active part in ensuring not only the production of products, but also their storage and processing.

It is common knowledge that the development of technological innovation and investment is a process that shapes the economy. The development of economic innovations and investments is characteristic of all developed countries of the world and is both a factor and a consequence of economic growth in each country. Its effectiveness is determined by the meaningful filling of relevant innovation and investment sectors that meet the needs of dynamic economic development. In the context of economic relations, enterprises that focus on innovative development, i.e. engage in innovative activities and investments, are competitive.

During the analyzed period, the level of innovative activity of Ukrainian agricultural enterprises remained low: 68.1% of the total number of projects implemented in the period 2016-2022 to ensure innovative developments in production activities related to production technologies, among which the majority of projects relate to new methods and methods of using fertilizers and plant protection products (Table 1).

Table 1

The structure of innovations implemented by agricultural enterprises of Ukraine for 2016-2022

Source: Calculated based on data from statistical collections "Statistical Yearbook of Ukraine"

Innovation theories developed by modern science differ in the following aspects: categorical characteristics of innovations; argumentation revealing the transformative impact of innovation on economic dynamics; interpretation of static and dynamic characteristics of innovative changes; Peculiarities of research in the field of scientific and technological progress: technical and technological development, economic efficiency of system organization, innovations differ in productivity from basic innovations (Melnyk, O., 2011).

A significant contribution to the development of innovation theory was made by such economists as M. Giarratana, S. Torrisi, A. Pagano, A. Aurora, and A. Gambardella, who in their works on the theory of economic well-being gave examples of rapid economic growth, and also tried to determine the factors of economic growth (Giarratana, M., Torrisi, S., Pagano, A., Aurora, A. & Gambardella, A., 2005).

According to scientists, one of the key factors in the innovative development of the economy is education. Vocational education plays an important role in supporting technological progress, for example in R&D spending in large enterprises, and together with the efforts of private entrepreneurs, it appears to be a valuable contribution to the innovation process. The results of the interaction of large and small firms are complementary, that is, the results of their joint actions are more useful for the economy than their individual actions.

The current stage of innovation theory development is characterized by a variety of methodological approaches and a broad research context.

O., Zakharchuk interprets investments as "any type of property and intellectual property invested in an object of business and other activities with the aim of making a profit or creating a social effect" (Zakharchuk, O. & Ionitsoi, E., 2020). In other words, in this case, investments are defined as investments only in fixed assets and working capital growth. Thus, according to O. Shpykuliak, "capital investments are the material basis for the accumulation and reimbursement of fixed assets" (Shpykulyak, O., Kurylo, L. & Suprun, O., 2011). Chukhrai, N. in some of his works considers capital investments as "costs of reproduction, increase and improvement of fixed assets" (Chukhrai, N., 2002), and we believe that "capital investments are costs of existing fixed assets and technical re-equipment, reconstruction, expansion and creation of new fixed assets".

Representatives of the classical economic school approached the problems of economic development at the micro level, that is, at enterprises. They investigated marginal economic values obtained from additional units of consumption or production. The value was determined by them as a result of the action of production factors: labor, land, capital, which determined wages, profit and rent.

Innovative and investment-oriented development of the material and technical base of Ukrainian enterprises should be based on the active participation of the state in ensuring its stability, determining priority directions for foreign and domestic investments, choosing effective longterm strategies for the economic growth of enterprises, effective market monitoring, studying the competitive environment; resource security of the enterprise, that is, a developed theory of the integration of the material and technical base into the new format of the object.

The transition to the innovation-investment model of economic development is impossible without attracting investments. In accordance with the legislation, investments take the form of capital investments for the purpose of reproduction of fixed assets and increase of goods and material values. Investment is a general process of investing capital, in which there is a consistent change in value in various forms and a dynamic relationship between interdependent elements of investment activity (resources - costs - income). Innovation is the use of the results of intellectual work and technological developments aimed at improving social and economic activity, as well as new forms of organization and business management.

Investment and innovation processes should not be considered separately, but together, and therefore an innovation-investment model should be developed, which combines the principles of investment and innovation, methods and mechanisms of implementation, criteria for making innovative and investment decisions (Antonyuk, L., Poruchnyk, A. & Savchuk, V., 2003).

Successful implementation of such an innovative investment model is possible only if the following requirements are met:

- the coordination of the need for innovation with the potential amount of involved investments;

- optimal combination of expected returns from investments in innovation with potential future risks and uncertainties;

- determination of the terms of the introduction of innovations to facilitate the attraction of investors who recognize the value of innovations (Zharun, O., 2021).

Thus, investment should be considered as a process of investing capital and realizing the results of investment, which are the consequences of the use of capital. These processes are inseparable and interdependent. At the same time, in the activity of the enterprise, the innovationinvestment process is considered as a series of investment cycles that take place continuously and in parallel or are carried out sequentially and purposefully for the purpose of both simple and extended reproduction of the capital of the enterprise, taking into account the conditions of the micro- and macro-environment of its activity.

The goal of the innovation and investment process is to increase the economic potential of the enterprise's material and technical base.

The analysis of approaches to defining the content of the concept of "innovative-investment development of the material and technical base" shows that there is no complete agreement among scientists regarding the essence, form and driving forces. Definitions such as "innovative model of development" (Fedulova, L., 2013), innovative-investment development (Povna, S., 2008) and innovative type of development (Shubravska, O., 2019) are found in the terminological interpretations of Ukrainian scientists and practitioners. In modern economic literature, development through innovation and investment is often equated with modernization in national development programs. At the same time, the development process itself is often associated with qualitative changes in the economy and society (Andriychuk, V. & Andriychuk, R., 2011).

In this context, S. Tyvonchuk recognizes the possibility of transition to innovation and investment development with the support of the existing environment, which constantly reproduces the innovative impulse. Innovative investment development is also based on the intensive reproduction of the material and technical base with high scientific capacity (Tyvonchuk, S., 2013)

Innovative modernization of the material and technical base of the production base, the ability to offer consumers new types of goods and services has become the main tool of modern competition, and researchers of innovation issues have begun to consider innovative development as a way to overcome the current crisis. In crisis conditions, the economic policy of the state is the main institutional factor of growth, which affects all other factors and creates the necessary conditions for its implementation. Moreover, as noted by L. Fedulova, possible options for the transition to innovation and investment development are still open for discussion (Fedulova, L., 2013).

At the same time, an important task is the development of an appropriate and effective motivational policy that would encourage employees to increase the level of innovation, especially in the direction of using new resources, as well as the formation of an effective energy saving policy. It is accepted that measures that require capital investments bring the greatest economic effect. At the same time, in the context of innovative energy-saving measures, there is great potential in less costly areas that require only organizational changes in the management structure of enterprises (Dzhezhula, V., 2014;

Burkynskyi, B.V., Laiko, O.I. & Andrieieva, N.M. et al., 2020). Innovative measures can also be applied to the company's marketing. Today, a significant number of companies have a modern marketing policy based on innovative concepts, in particular, rebranding and new sales methods. The implementation of any type of innovation requires the active involvement of personnel, their interest and productivity in work. Stimulating personnel for innovative activities can be carried out in material or non-material form and can be direct or indirect. Effective incentives can lead to significant increases in company profits and value that far outweigh the costs of employee incentives.

Most local enterprises work in crisis situations. Management in crisis situations can be defined as the process of functioning of the enterprise under the pressure of the situation, which creates conditions for analysis, planning, organization an d control of interdependent operations in the process of making quick and rational decisions regarding urgent problems facing the enterprise (Voinarenko, M. & Yepifanova, I., 2011). The result of management in crisis situations is usually corporate reorganization in the form of consolidation. There are many reasons for restructuring through takeover, merger and consolidation, and a significant part of them can be reduced to the desire of enterprises to use their production capacity, management and investment resources as effectively as possible in the conditions of a changing external environment. Consolidation of enterprises helps to increase available resources and contributes to the growth of economic activity.

Some scholars believe that the methods used to evaluate the effectiveness of investments are not suitable for evaluating the effectiveness of innovations. This is due to the fact that the creation and use of innovations usually involves a wider range of participants than investment projects. Investors, research, development and design organizations, manufacturers of new products and their consumers participate in the innovation process.

If the current state of the economy depends on the activities of organizations, then the future of the economy depends on the number of innovations and investments in material and technical support of production processes. It is indisputable that in the process of production and provision of services, the main assets of enterprises - buildings, structures, machines and equipment - wear out. Enterprises accumulate depreciation deductions for their repair. The size of the company's depreciation fund in a certain period is determined by the amount of funds needed for the simple restoration of depreciable fixed assets (Burkynskyi, B.V., Nikishyna, O.V., 2022). The main funds of the enterprise are reproduced in the process of innovation and investment activities. If the amount of investments is equal to the depreciation fund, simple reproduction of the material and technical base takes place, if the amount of investments exceeds it - extended reproduction. From a macroeconomic point of view, the distribution of gross domestic product between consumption and accumulation funds is important in the national economy. From what part of the gross domestic product the country spends on creating a material, technological and financial base for the production of new goods and services. Realization of the accumulation fund is an important direction of innovation and investment activity for the creation of the material and technical base of enterprises.

Studying the classification of innovations and investments, the main principles of innovation and investment project evaluation take into account the foundations of the development strategy of the country, region, and business entity. Its most general directions include: ensuring superiority in technological development and product competitiveness; creation of technologies based on new principles of resource processing with maximum use of existing scientific, innovative and production potentials (Table 2).

Table 2

Features of innovative and investment development of enterprises

Source: Sokoliuk, S. (2019).

Investment projects are of interest both to investors who finance them and to companies that implement them. In most cases, the creation (R&D), production and operation of innovations are associated with one-time costs, and the period during which revenues are generated is much longer than the period of implementation (creation and operation) of the corresponding investment project.

At the same time, the ultimate goal of implementing an innovation is to achieve better results compared to similar products, while the goal of an investment project is to make a profit. The price of production of the product envisaged by the investment project is already established on the market, while the price of a fundamentally new product must be recognized by consumers.

We propose the evolution of models of innovation-investment development of the regional production complex, which, based on the modern level of development of the material and technical base of enterprises, involves the transition from a raw material model to an innovation-investment model through the implementation of a technological model. At the same time, the goals of innovation and investment development of the material and technical base of enterprises have a universal, typical character for all regions. Further specification of these and other typical goals in the regions can be carried out by clarifying the semantic components, the choice of measuring devices and quantitative values.

The prerequisites for changing the existing theoretical basis of innovation-investment development of the material and technical base of enterprises allow to form a methodology of regional growth in the conditions of a market economy, taking into account the synthesis of theoretical provisions developed in the world practice of the market economy and domestic concepts of regional development.

In our opinion, innovative investment activity aimed at the development of the material and technical base of the enterprise is a set of measures and actions of individuals and legal entities that invest their own funds (material, financial and other forms of ownership) with the aim of making a profit.

The innovation and investment policy of the state guarantees the quantitative expansion and distribution of investments in various sectors of the economy. Investments in knowledge-intensive, high-tech programs contribute to the development of society as a whole, influencing not only the production of goods and their consumer characteristics, but also working conditions. The goal of the innovation and investment policy is to find the optimal legal regulation of the investment activities of domestic and foreign investors. Laws of Ukraine "On investment activity" and "On innovative activity" define innovations and investments as newly created (applied) and (or) improved competitive technologies, products and services.

The implementation of a model of innovationinvestment activity, aimed at the development of the material and technical base of enterprises, allows to systematically solve problems that arise when changing methods and approaches to investment support of the innovation process and rationalization of management mechanisms for investment attraction (Krasnokutska, N., 2003).

The development of innovative and investment activities is closely related to the innovative potential, which indicates the ability and capabilities of enterprises to implement innovations. Today, there is no clear definition of the innovative potential of the material and technical base of enterprises.

Competitive innovation and investment potential is based on the interaction of economic relations in such a way that enterprises realize the function of active innovative activity. Therefore, a favorable environment for market participants is necessary, which becomes possible thanks to the participation of the state in the mutual relations of investments and innovations (Chuhrai, N., 2002).

Favorable prerequisites for innovative activity and development of the material and technical base at the expense of investments are provided by the availability of resources for enterprises. Extensive methods of economic development lead to inefficient use of resources, which causes resource scarcity. Economical use of resources creates competitive innovation and investment potentials and promotes the development of enterprises (Ilyashenko, S., 2003).

The problems of innovation and investment development of the material and technical base of enterprises in the conditions of the modern economy of the country need an urgent solution. In the conditions of structural and functional changes in the economy, by investing in innovation, enterprises can achieve high economic indicators, in particular, profitable growth and increase in production volumes.

Conclusions and perspectives of further research.

It is almost impossible to increase the productivity of agricultural enterprises without the introduction of technological innovations and investments in material and technical infrastructure. Positive results can be achieved through the introduction of new production technologies, optimization of the machine and tractor park, rational use of land resources and soil cultivation, effective placement of agricultural crops and crop rotations, introduction of new varieties and hybrids that are more effective in accordance with zoning, as well as the use of environmentally friendly and resource-saving technologies. Technological innovations and investments, optimization of the production complex and adaptation to modern trends in the agricultural market increase the economic efficiency and profitability of enterprises. For further research, we plan to develop proposals to increase the actual capitalization of agricultural enterprises, which will make it possible, in particular, to attract additional credit and investment resources.

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