The place of gamification in customer engagement theory
Gamification as a driving force of internal motivation, as a driver of customer engagement. Characterization of gamification through the prism of the theory of interaction with customers, the relationship between customer engagement and gamification.
| Рубрика | Психология |
| Вид | статья |
| Язык | английский |
| Дата добавления | 03.05.2023 |
| Размер файла | 128,9 K |
Отправить свою хорошую работу в базу знаний просто. Используйте форму, расположенную ниже
Студенты, аспиранты, молодые ученые, использующие базу знаний в своей учебе и работе, будут вам очень благодарны.
Подобные документы
Definition of Leadership. Trait theory. How this theory works. Origin and Analysis and basics Pre-conditions for effective use of Trait theory. Inborn leadership characteristics. Process of impact and interaction among the leader and his followers.
реферат [436,9 K], добавлен 24.09.2014Influence psychology of cognitive activity and cognitive development on student’s learning abilities during study. Cognitive development theory in psychology. Analysis of Jean Piaget's theory. Her place among the other concept of personal development.
презентация [1,3 M], добавлен 13.04.2016This article suggests specific ways in which college teachers can foster relationships with students that promote motivation and satisfaction. Fostering personal relationships with students. Motivating students to work. Handling interpersonal issues.
статья [18,6 K], добавлен 10.05.2014The term charisma has two senses: compelling attractiveness or charm that can inspire devotion in others and a divinely conferred power or talent. Fundamental Secrets of uniqueness and success. How to use the full force of his charisma to succeed.
презентация [1,3 M], добавлен 11.03.2015Studies by Fischer and his colleagues and Dawson (2006) have investigated development in a wide range of domains, including understanding of social interaction concepts such as "nice" and "mean", skills in mathematics, and understanding "leadership".
реферат [20,2 K], добавлен 22.12.2009The definition of stress as the body's way of responding to any kind of stimuli. Consideration of positive and negative emotions, which may cause stress. External and internal causes of stress. The role of consciousness in the assessment of events.
презентация [1,1 M], добавлен 22.09.2015The definition of conformism as passive acceptance and adaptation to standards of personal conduct, rules and regulations of the cult of absolute power. Study the phenomenon of group pressure. External and internal views of subordination to the group.
реферат [15,3 K], добавлен 14.05.2011Research of negative influence of computer games with the elements of violence and aggression on psychical development of children and teenagers. Reasons of choice of computer games young people in place of walk and intercourse in the real society.
доклад [15,3 K], добавлен 10.06.2014Improving the business processes of customer relationship management through automation. Solutions the problem of the absence of automation of customer related business processes. Develop templates to support ongoing processes of customer relationships.
реферат [173,6 K], добавлен 14.02.2016Рассмотрение концепции Customer Relationship Management по управлению взаимоотношениями с клиентами. Возможности CRM-систем, их влияние на эффективность бизнеса. Разработка, реализация и стоимость проекта внедрения CRM-системы для ЗАО "Сибтехнология".
дипломная работа [5,5 M], добавлен 15.09.2012Сущность CRM-систем - Customer Relationship Management. Преимущества клиенториентированного подхода к бизнесу. Формы функционирования и классификация CRM-систем. Основные инструменты, которые включает в себя технология управления отношениями с клиентами.
реферат [30,9 K], добавлен 12.01.2011Wimm-Bill-Dann as a producer in dairy products and one of the leader children’s food in Russia. The SWOT and PEST analysis of the enterprise. The individual critical reflection on learning outcomes. The ways of the effective communication with customers.
контрольная работа [30,9 K], добавлен 17.02.2011Информационные потребности, сущность их возникновения. Базы данных и современный рынок. Характеристика программы Customer Relationship Management, управление взаимоотношениями с клиентами. Клиентская информационная база, специфика ее работы и описание.
курсовая работа [107,9 K], добавлен 24.10.2011Определение условий работы систем бронирования на практике гостиницы "Граф Орлов". Управление связями с клиентами - Customer Relationship Management. Служба приёма и размещения Front Office Management. Информационные технологии, используемые в гостинице.
курсовая работа [394,9 K], добавлен 10.01.2014A cosmological model to explain the origins of matter, energy, space, time the Big Bang theory asserts that the universe began at a certain point in the distant past. Pre-twentieth century ideas of Universe’s origins. Confirmation of the Big Bang theory.
реферат [37,2 K], добавлен 25.06.2010Public choice is an application of neoclassical economic tools. James Buchanan the developer of the Theory of the Public choice. The most important contribution of Public Choice Theory is that it recognizes that politicians are motivated by self interest.
презентация [273,0 K], добавлен 03.04.2012The main objectives promotion as the process. Overview and the Unique Aspects of Financial Services Industry. Financial Services, Customer Trust and Loyalty, Relationship Building. Aims of the DRIP elements as a "communication flow" model of promotion.
курсовая работа [119,9 K], добавлен 25.04.2015Analysis of Rousseau's social contract theory and examples of its connection with the real world. Structure of society. Principles of having an efficient governmental system. Theory of separation of powers. The importance of censorship and religion.
статья [13,1 K], добавлен 30.11.2014Theory of economics was created and is developed by the economists of different schools. Main article: History of Economics. Areas of study. Techniques. Language and reasoning. Development of economic thought. The system of economic relations.
реферат [22,6 K], добавлен 12.05.2008The subjective aspects of social life. Social process – those activities, actions, operations that involve the interaction between people. Societal interaction – indirect interaction bearing on the level of community and society. Modern conflict theory.
реферат [18,5 K], добавлен 18.01.2009
