Omnichannel marketing in China: evaluating the success factors for chinese corporations
The success factors encompass the alignment of online and offline touchpoints, customer data utilization, personalized marketing approaches, and the utilization of innovative technologies such as artificial intelligence and big data analytics.
| Рубрика | Маркетинг, реклама и торговля |
| Предмет | Marketing |
| Вид | статья |
| Язык | английский |
| Прислал(а) | Popova Anastasiia |
| Дата добавления | 20.03.2024 |
| Размер файла | 19,6 K |
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