Shopping as "best practice" - analyzing Walmart’s sustainability policies
Attracting the attention of environmentally conscious buyers to the company. Building a positive corporate reputation. Study of various communication strategies, multimodal means used to create attractive advertising images of the Walmart Corporation.
Рубрика | Маркетинг, реклама и торговля |
Предмет | Marketing |
Вид | статья |
Язык | английский |
Прислал(а) | Lucia Abbamonte, Flavia Cavaliere |
Дата добавления | 09.03.2021 |
Размер файла | 1,9 M |
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