Evaluating the economic efficiency of an advertising campaign as an important part of a small business marketing program

The evaluation of the economic efficiency of the advertising campaign of small and medium-sized businesses and the principles of their Application the use of advertising campaign tools in the context of planning the marketing budget of the enterprise.

Рубрика Маркетинг, реклама и торговля
Вид статья
Язык английский
Дата добавления 19.07.2018
Размер файла 27,0 K

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