Reaction to the commodity trap - playing by the rules or changing the rules
Justification for the inevitability of price competition in the market today. Alternative approaches to the methods of the struggle for the consumer. Criteria of differentiation of offers and sales. Trends in transformation of marketing techniques.
| Рубрика | Маркетинг, реклама и торговля |
| Предмет | Marketing |
| Вид | статья |
| Язык | английский |
| Прислал(а) | Bondos I., Lipowski M. |
| Дата добавления | 14.09.2016 |
| Размер файла | 295,0 K |
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