Cross-cultural specifics of nonprofit advertising perception
Non-profit marketing as a context for non-commercial advertising in comparison to countries in Europe, Asia and Russia. The concept of advertising nonpofit. Cross-cultural specificity of perception of advertisements. Colour factor in advertising.
Рубрика | Маркетинг, реклама и торговля |
Предмет | Advertising |
Вид | дипломная работа |
Язык | английский |
Прислал(а) | Andrukhnenko V. |
Дата добавления | 18.07.2016 |
Размер файла | 2,1 M |
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