Marketing mix and the concept of product life cycle in developing recommendations on improving the performance of companies in the banking sector
The essence of determining the location of the product offered to the client. Identifying the strengths and weaknesses of the bank in analyzing each element of the marketing mix. Improving the activity of an enterprise using the life cycle model.
| Рубрика | Иностранные языки и языкознание |
| Вид | статья |
| Язык | английский |
| Дата добавления | 27.09.2016 |
| Размер файла | 134,5 K |
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