Incentives and Consequences of the Shift to Zero-Based Budgeting in International FMCG Companies by the Case of the Kraft-Heinz Company and Mondelez Int.
Consideration of theoretical aspects of budgeting in international companies. Transition to zero budgeting in FMCG international companies. A study of the transition to zero budgeting conducted by Mondelez Int. Current state of the world FMCG market.
| Рубрика | Экономика и экономическая теория |
| Вид | дипломная работа |
| Язык | английский |
| Дата добавления | 10.12.2019 |
| Размер файла | 7,3 M |
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