Internationalization theories
The Uppsala internationalization model. The transaction cost analysis model. The network model. Internationalization of SMEs. Historical development of internationalization. The traditional marketing, network approach. Born Globals traditional theories.
Рубрика | Экономика и экономическая теория |
Вид | реферат |
Язык | английский |
Дата добавления | 24.10.2013 |
Размер файла | 6,4 M |
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