реферат  Impact of culture on marketing strategy: Introduction to the special issue

Culture and marketing communication. Culture and consumer socialization. Materialism, identity and religiosity. Culture and service quality. Culture and language effects. Culture and consumer revenge behavior. Culture and government action.

Нажав на кнопку "Скачать архив", вы скачаете нужный вам файл совершенно бесплатно.
Перед скачиванием данного файла вспомните о тех хороших рефератах, контрольных, курсовых, дипломных работах, статьях и других документах, которые лежат невостребованными в вашем компьютере. Это ваш труд, он должен участвовать в развитии общества и приносить пользу людям. Найдите эти работы и отправьте в базу знаний.
Мы и все студенты, аспиранты, молодые ученые, использующие базу знаний в своей учебе и работе, будем вам очень благодарны.

Чтобы скачать архив с документом, в поле, расположенное ниже, впишите пятизначное число и нажмите кнопку "Скачать архив"

    #      ####     ####     ####     ####   
   ##     #    #   #    #   #    #   #    #  
    #     #    #   #    #   #    #   #    #  
    #      ####     #####    #####   #    #  
    #     #    #        #        #   #    #  
    #     #    #       #        #    #    #  
    #      ####     ###      ###      ####   
                                             

Введите число, изображенное выше:

Рубрика Маркетинг, реклама и торговля
Вид реферат
Язык английский
Дата добавления 22.12.2009
Размер файла 16,3 K

Подобные документы

  • Public service advertising, types of advertising. Media and advertising approaches, influencing and conditioning. Dependency of the media and corporate censorship. Popular culture: definitions, institutional propagation, folklore, advertising and art.

    курсовая работа [62,0 K], добавлен 03.03.2010

  • Definition and classification of marketing communications, their variety and comparative characteristics. Models of formation of enterprise marketing, evaluation of their efficiency, structure and components. Factors influencing consumer behavior.

    презентация [2,7 M], добавлен 25.11.2015

  • Event marketing is a promotional strategy that involves face-to-face contact between companies and their customers at special events like concerts, fairs, and sporting events. Red Bull GmbH: facts and history. Efficacy of event marketing in the company.

    реферат [36,6 K], добавлен 18.03.2015

  • Getting to know the sources of competitive advantage. Consideration of the characteristics of the implementation of the marketing strategy. Characteristics of branding forms: corporate, emotional, digital. Analysis of the online advertising functions.

    курсовая работа [66,3 K], добавлен 09.02.2016

  • Research tastes and preferences of consumers. Segmenting the market. Development of product concept and determine its characteristic. Calculating the optimal price at which the firm will maximize profits. Formation of optimal goods distribution.

    курсовая работа [4,4 M], добавлен 09.08.2014

  • The concept of advertising as a marketing tool to attract consumers and increase demand. Ways to achieve maximum effect of advertising in society. Technical aspect of the announcement: style, design, special effects and forms of distribution channels.

    реферат [16,1 K], добавлен 09.05.2011

  • Strategy and major stages of project’s fruition. Production of Korean cuisine dishes. Analysis of the industry sector, of produce’s market, of business rivals. Marketing plan, volume of sales, personnel and company management. Cost of the project.

    курсовая работа [724,1 K], добавлен 17.02.2013

  • Overview of literature on standardization and adaptation of advertising: their main task, advantages and disadvantages. Trends in consumer behavior in Russia. Distribution media advertising budgets in the country, the laws and rules regarding promotion.

    курсовая работа [36,5 K], добавлен 05.09.2011

  • An essence of marketing in the industry of hospitality. The role, place of hospitality in the sphere of services. The modern tendencies of development of the world industry of hospitality. The marketing concept, franchising, development of a new product.

    курсовая работа [57,8 K], добавлен 19.06.2011

  • Advertising is a kind of activity made in its result which purpose is realization of marketing problems of the industrial, service enterprises and public organizations by distribution of the information paid by them. Advertising on television, in a press.

    реферат [13,7 K], добавлен 14.06.2012

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу.