Focus on Marketing

Modern marketing concept. Using market research as an action tool. Consumer behavior in marketing. The concept of product. Product’s time of life. Marketing price, package, brand. Objectives and strategies of advertising. Getting outstanding advertising.

Рубрика Маркетинг, реклама и торговля
Вид учебное пособие
Язык английский
Дата добавления 24.12.2013
Размер файла 630,0 K

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