Marketing researches as an integral part of decision making in the construction business

Подобные работы

1.   Marketing Research Project for a Russian Company
The history of the company. Entering the market of pastas and the present position of the company. The problem of the company. The marketing research. The history of the market of pastas of Saint Petersburg and its present state.
курсовая работа [28,2 K], добавлена 03.11.2003
2.   Efficiency of development of advertising
Theoretical aspects of efficiency of development of advertising activity and your place in marketing system, development and its value for manufacturers and consumers. Research of the advertising campaign of the new goods in open company "Nataly".
дипломная работа [49,3 K], добавлена 19.06.2010
3.   The Hilton Hotels Corp. Its success and marketing solutions for it
An essence of marketing in the industry of hospitality. The role, place of hospitality in the sphere of services. The modern tendencies of development of the world industry of hospitality. The marketing concept, franchising, development of a new product.
курсовая работа [57,8 K], добавлена 19.06.2011
4.   Travel agency "Play. Never stop"
Plan of marketing. Absence of a large number of competitors. The emergence of new competitors. Active advertising policy. The absence of a known name in the market. Break even point. The price for advertising. Distribution channels and pricing policy.
презентация [2,6 M], добавлена 15.02.2012
5.   Advertising in the trade market
The concept of advertising as a marketing tool to attract consumers and increase demand. Ways to achieve maximum effect of advertising in society. Technical aspect of the announcement: style, design, special effects and forms of distribution channels.
реферат [16,1 K], добавлена 09.05.2011
6.   Entrepreneurial project Individual Project
Executive summary. Progect objectives. Keys to success. Progect opportunity. The analysis. Market segmentation. Competitors and competitive advantages. Target market segment strategy. Market trends and growth. The proposition. The business model.
бизнес-план [2,0 M], добавлена 20.09.2008
7.   Marketing research and development of Nestle company
The concept of brand capital. Total branded product name for the whole company. Nestle as the largest producer of food in the world. Characteristics of technical and economic indicators. Nestle company’s brands. SWOT-analysis and Nestle in Ukraine.
курсовая работа [36,2 K], добавлена 17.02.2012
8.   Ценовая политика в комплексе маркетинга
Сущность ценовой политики. Ценовые стратегии при разных циклах и разной эластичности товаров. Ценообразование и методы расчета цен в маркетинге. Ценовое стимулирование спроса: скидки и премии. Ценообразование в комплексе Marketing-mix и его структура.
реферат [31,0 K], добавлена 25.07.2010
9.   Advertising
Study of possible types of the special advertising and its value on the example of the use different firms in the different areas of management. Determination of features of the special advertising depending on geography of business and market structure.
курсовая работа [28,4 K], добавлена 12.10.2010
10.   Globalization Strategy of Nokia
History of Nokia, its role in the telecommunications market and impact on the international business. Exit closed companies to market. Foreign direct investment and business strategy. Mergers, acquisitions and co complex. Foreign Exchange impact on Nokia.
контрольная работа [29,8 K], добавлена 11.12.2010
11.   Основные микрологистические концепции и системы
Краткая характеристика некоторых логистических концепций и систем: JIT (Just-In-Time), RP (Requirements/resource Planning), DDT (Demand Driven Techniques), LP (Lean Production). Внедрение базовых микрологистических систем КANBAN, МRP II, DRP II, ОРТ.
реферат [14,0 K], добавлена 26.01.2012
12.   Сущность и идея MRP (Material Requirements Planning) систем
Общее понятие системы MRP I, основанной на логистической концепции "планирования потребностей/ресурсов". Ее информационное обеспечение, преимущества и недостатки. Метод расчета необходимых для производства материалов. Набор выходных документов системы.
курсовая работа [59,3 K], добавлена 10.11.2010
13.   Система электронной торговли через Интернет
Основные сведения об интернет-торговле в Интернете как в B2B-секторе (business-to-business), так и в B2C-секторе (business-to-customer), а также о построении системы интернет-торговли и принципах работы интернет-магазинов. Организация интернет-аукционов.
курс лекций [63,5 K], добавлена 31.10.2009
14.   The online advertising and its use in the World Wide Web
A detailed analysis of lexical-semantic features of advertising in the World Wide Web. Description of verbal and nonverbal methods used in online advertising. Bringing a sample website hosted on its various banners and advertisements to consumers.
дипломная работа [99,7 K], добавлена 10.04.2011
15.   Designing a website for a new company "Grand Record" cinema
Author create own Cinema "Grand Record" and according to the Golden Screen Cinema authors design a website with electronic commerce enabled functions. Discuss areas in which standards are emerging. Internet Security and Legal Concerns, financial Plan.
практическая работа [5,8 M], добавлена 01.07.2010
16.   Marketing in tourism
Research planning for decision making. Questionnaire design and fieldforce instructions. Information for marketing decisions. Analyzing the specifications of marketing in order to communicate, work effectively with marketing professionals. Marketing plan.
курсовая работа [29,4 K], добавлена 19.11.2010
17.   The ways to increase effectiveness of e-marketing in "Print Express Company"
The main principles of marketing. The globalization of activity and costs decreasing. The personification of interaction and transition to e-marketing and the problem of e-marketing economic effectiveness. Marketing communications in the internet.
контрольная работа [29,3 K], добавлена 17.02.2011
18.   Consumer behavior
Analyzing the buyer behaviour, appraise the links between marketing communications and buyer behaviour theory, discussing the impact of the major variables influencing buying behaviour. Buyer decision making processes. Implications for marketing strategy.
реферат [22,2 K], добавлена 18.11.2010
19.   Industry overview
Scale of the market, its size, total annual sales volume. National policy in the sphere of meat market regulation. Annual sales volume (in natural units and in terms of value). Corporate clients service arrangements. Marketing strategy of the project.
топик [30,0 K], добавлена 24.02.2010
20.   Business English
Consideration of the nature of the business. Definition of basic forms and principles of its organization. Provide basic information on marketing and personnel management. Accounting organization in the enterprise. Basics of international trade.
учебное пособие [36,1 K], добавлена 24.03.2011

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