The conceptual framework of brand managnent and its influence on Tourist destination development

Analyzation and systematization of the leading conceptual framework of brand management as well as in additional investigations of its influence on tourist destination development. To increase the value of a brand as main aim of the brand management.

Рубрика Менеджмент и трудовые отношения
Предмет Management
Вид статья
Язык английский
Прислал(а) Gladkey Oleksandr Vitaliyovych, Mazurets Roman Ruslanovych
Дата добавления 20.09.2020
Размер файла 24,6 K

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